Happy holidays! The Black Parade is now free to download all week long, from now until December 29th, 2013. Swing by and grab yourself a copy. Share the link everywhere and anywhere you want. Review it, if you feel so inclined. Have fun, darlings.
Archives for : December2013
“What do you mean 50 Shades of Grey out-sold Harry Potter?!”
This past week, a buddy of mine and I somehow got into a conversation about representation of women, particularly in science fiction and fantasy movies. At some point, he pointed out how sad it is that rape is too often used as an excuse to show how “evil” a villain is when in fact there are plenty of other ways to indicate it without demeaning women and dredging up unnecessary and unpleasant implications. This discussion really got me thinking about one of the most difficult hurdles I’ve been facing both writing and marketing The Black Parade.
First off, let me just say that I still can’t believe sexism is a thing. Seriously. Women are just people without penises. Why is that hard to comprehend? Anyway, moving on—one of the most commons issues in sci-fi and fantasy is the characterization of the fairer sex. It can fall short for several reasons—stereotyping, laziness, misunderstanding the traits that make women who they are, good old fashioned misogyny—and it’s not limited to urban fantasy, nor is it specific to novels.
For instance, allow me to make a really large group of nerds angry: I don’t like how George Lucas writes women. I truly don’t. I don’t think he’s the worst guy out there, but I actually spent an hour debating with my writing sensei about the characterization of Marion Ravenwood from Raiders of the Lost Ark. For the longest time, I never understood why fans of the movies worshipped Marion and yet they hated Willie from Temple of Doom with a purple passion. I rewatched Raiders recently and I still found Marion to be a useless, shrieking harpy, and I find the fact that people call her an “Action Girl” insulting. She had exactly one useful trait and that was that she had the medallion. Otherwise, there was no reason to write her into the film because they never fully explore her backstory and so she has no personal stake in the story. People point out that they hate Willie because she bitches and moan at every opportunity (and she was doing the director and that’s how she was cast, which I get), but watch the movie again and count how many times Marion whines about something or shrieks Indy’s name. It’s kind of a lot. Plus, all she does is get rescued over and over again throughout the movie, and I don’t think that I should give her points for trying to escape because it still doesn’t make her useful or likable. She talks shit to the bad guys without being able to back it up and she has a serious attitude problem that made me want her face to get melted by the end of the movie.
Now, my Marion Ravenwood rant isn’t here just to enrage some nerds. I’m making a point. I think she was poorly written and executed, but I also think that Lucas did a much better job with Elsa from The Last Crusade. Consider this: she was beautiful, educated, motivated, useful, and cunning. She had her own thoughts and beliefs that were independent from Indy, whereas the other two girls just followed him around and did everything he told them to. She actively disagreed with him and even had the acting chops to trick him into giving her what she wanted. She was a slimy, selfish, ambitious hussy. And guess what? That was fantastic writing. Elsa was a bad girl, one of the worst, and that’s why I liked her. She was still gorgeous and feminine, but she was complicated and layered. With Marion and Willie, what you see is what you get. Not so with Elsa.
So maybe I’m not crazy about Lucas writing women. There are oodles of other beautiful ladies out there kicking butt, right? Of course. I’m proud to see the frothing sea of awesome women in fiction, from books to plays to anime to movies. Hell, I’ve even pointed out my favorite ones before. However, the reason why I felt the need to make a post is because we’re approaching some sort of horizon where the sexism in fiction is going to have to face a major shift.
I made a recent post about the importance of Katniss Everdeen both as a character and as a representation of a sadly underappreciated demographic of women. The current problem in our society is that for every fantastic, well written female protagonist, we have bucketfuls of awful ones. The fact that Bella Swan and Ana Steele will go down in history as two of the most profitable female characters in our history makes me want to Hulk Out and thrash someone Loki-style. Is it true that some women are doormats and hopelessly codependent? Sure. Should we be glorifying it to young, impressionable teens? HELL NO.
And while we’re on the subject, I’ll have to bring up another point that enrages me to the depths of my soul. The third installment to the Chronicles of Riddick series came out a few months ago. Did you see it? I bet you a nickel that you didn’t. Why? It was poorly done and no one cared because Pitch Black was perfect and didn’t need sequels. But that’s not my point.
The Mary Sue made an excellent article that pointed out how unacceptably misogynistic Riddick was and there were tons of comments supporting it, mine included. How is it that the writers/director wrote a movie about a bunch of mercenaries hunting a serial killer on a planet infested with killer aliens…and somehow came out with rampant sexism? The sole female character in the film is constantly verbally harassed by her male counterparts, is the only one to have a pointless topless scene, and contributes little to nothing to the overall story. Oh, and her name sounds like the word “doll.” If you’ve seen Pitch Black, this should make you absolutely furious. Richard B. Riddick is not sexist. Hell, the only reason he doesn’t leave Jack and Imam to die on the planet alone in Pitch Black is because of Carolyn Fry’s bravery and willingness to redeem herself. He actually sheds a tear when she sacrifices herself to save his life at the end. Are you kidding me? How could one possibly make a film so excellent and then write a sequel that is insulting to the very memory of the awesome female characters in Pitch Black?
My attempts to explain this phenomenon unfortunately bring me no comfort. The only reasons I can rationalize are (1) the writers/director decided that it was more important to pander to the He-Man Woman Hater side of the fanbase who thinks women are just things to be objectified (2) they failed to realize that writing a rapist into a story with only one female character makes you look like an insensitive sexist jerkoff. Rape is not to be taken lightly, and it is way too overused in the sci-fi/fantasy genres. There are other ways of presenting threats that don’t have anything to do with sexual interest. This is not to say that no one should ever discuss the subject, (it comes up in my work in small doses) but when it’s used for lazy purposes, it can be insulting to the characters and make the audience angry or uncomfortable. When used that way, it brings up the nasty idea that women can never be the equals with men because most men will never have to worry about the threat of rape unless they go to jail. There are plenty of differences between the male and female experiences. We are obligated as writers to explore them, but that is where the problem with equality in gender representation comes into play. Writing rape as a backstory should never be a shortcut just to squeeze a few tears out of the readers, nor should it just be an easy way to show that a bad guy is really bad.
One last distressing notion is women who are sexist against other women in fiction. It sounds confusing out loud, but sadly, there are a lot of female authors who talk shit about certain kinds of women whom they dislike for whatever reason. It’s time that I draw a line in the sand. If any of you have seen my Youtube series, you know that I greatly dislike the recent works of Laurell K. Hamilton, author of the Anita Blake vampire hunter series. I say recent because the first nine books, while not perfect, are pretty damn good. I grew up reading them. Then I got to Narcissus in Chains and it all came crashing down.
The problem with authors like Hamilton is that they think they are part of the solution when they are in fact part of the problem. For instance, in Cerulean Sins (the novel following Narcissus in Chains), Anita says that one of her clients is not a “liberated woman” because she prefers to be called by her husband’s last name and likes being a wife and mother. Anita’s vastly ignorant statement is not satire or criticism or a character flaw. This bitch actually believes that housewives aren’t “liberated women.” Let that sink in for a minute or two, and then please feel free to flood the author’s Inbox with hatemail at your leisure. In addition to that nonsense, Anita actively bashes feminine women (particularly tall blondes since she is a short brunette), and her author makes a point to show every other woman as either a psychotic kinky slut or a jealous whiner who hates that Anita has a huge harem of supernatural men who follow her around begging her to have awesome sex with them all the time. She makes sure that the male characters constantly dump undeserved praise all over Anita and the only time men don’t want in her pants is when they are gay. All of this is done in a vain attempt to prove how “tough” and “special” Anita is as a character, but all it truly does is make me want to take all of the books after NiC and have a bonfire out in my front yard with them.
Slut shaming is a huge problem in urban fantasy fiction where the female protagonists often have multiple love interests and steamy sex scenes. Sleeping with a bunch of guys can be ill-advised and dangerous, but there is no reason to try to reverse this problem by absolving a main character from any wrongdoing related to sex by making it forced on her by magic. Anita Blake is now a canon serial rapist thanks to vampire mumbo jumbo that forces her to bang her harem boys every day or she’ll die. She’s essentially a succubus with a serious chip on her shoulder. This is and always has been unacceptable. She’s nothing but a Straw Feminist. Hamilton builds up easy targets so she can mow them down with insulting, snotty comments that she thinks make her a feminist and a “liberated woman.” Don’t believe me? Watch the following.
The final point is this: the only way to combat sexism and misogyny in our favorite fiction is to simply speak up about it. Any authors worth their salt hungrily devour their readers’ comments, and if they are well-meaning authors, they can address these issues. Few writers go into a project wanting to make enemies. For the most part, they want their readership to be happy with what they’ve done. That’s why it’s so important to stand up for things that are generally awful like Riddick and Narcissus in Chains. That’s why it’s important for authors to read lots of material and recognize the signs of bad female characterization. It may happen by accident, but it’s still something that can be remedied. Everyone wants to be represented fairly. Women are no different. We’re fantastic and flawed. Write us that way.
-Kyoko
Afternoon, my darlings! I’m currently working on promoting other authors in my same genre as well as book bloggers, so today we’ve got an old friend of mine from my Athens Writers’ Group–Kaitlin Bevis! She’s the author of the Daughter of Zeus series, starting with Persephone, which I had the pleasure of reading and reviewing.
Bio:
Kaitlin Bevis spent her childhood curled up with a book, and a pen. If the ending didn’t agree with her, she rewrote it. She’s always wanted to be a writer, and spent high school and college learning everything she could so that one day she could achieve that goal. She graduated college with my BFA in English with a concentration in Creative Writing, and is pursuing her masters at the University of Georgia.
Her young adult series “Daughters of Zeus” is available wherever ebooks are sold. She also writes for truuconfessions.com and Athens Parent Magazine.
Email: kaitlinbevis@gmail.com
Webpage: www.kaitlinbevis.com
Blog: www.kaitlinbevis.com/blog
Amazon Page: http://www.amazon.com/Kaitlin-Bevis/e/B00875POAG/ref=ntt_athr_dp_pel_1
Goodreads Page: http://www.goodreads.com/author/show/6150699.Kaitlin_Bevis
Authorgraph: http://www.authorgraph.com/authors/KaitlinBevis
Facebook: https://www.facebook.com/pages/Kaitlin-Bevis/224768864266454
Tumblr: http://kaitlinbevis.tumblr.com
Twitter: @kaitlinbevis
Pinterest: http://pinterest.com/kbevis1/
Linked In:http://www.linkedin.com/pub/kaitlin-bevis/35/383/622
Google Plus:https://plus.google.com/109348246034296581186/posts
Smashwords: https://www.smashwords.com/profile/view/Kbevis
ARE: http://www.allromanceebooks.com/storeSearch.html
promocave: http://promocave.com/kaitlinbevis/
Youtube: http://www.youtube.com/user/Kbevis1
Persephone: 07/06/12
ISBN 13: 978-1-61937-243-6
AISN: B008HYPD58
203 Pages
58,876 words
Synopsis:
There are worse things than death, worse people too.
The “talk” was bad enough, but how many teens get told that they’re a goddess? When her mom tells her, Persephone is sure her mother has lost her mind. It isn’t until Boreas, the god of winter, tries to abduct her that she realizes her mother was telling the truth. Hades rescues her, and in order to safely bring Persephone to the Underworld he marks her as his bride. But Boreas will stop at nothing to get Persephone. Despite her growing feelings for Hades, Persephone wants to return to the living realm. Persephone must find a way to defeat Boreas and reclaim her life.
Read Reviews on Goodreads: http://www.goodreads.com/book/show/15724908-persephone
Excerpt
The branch crashed in front of me, scraping my legs. I ran for the parking lot as fast as I could. The frost closed in, surrounding me. I’d never been claustrophobic, but as the frost cut off my escape path with a solid white wall, I panicked.
Fog rolled in, like cold death, cutting off my view of the park. It curled around me, brushing against my face, arms, and legs. I turned back to the tree and ran faster, my dress tangling between my legs as the fog and icy wind blew against my skin.
The parking lot is the other way! my mind screamed. The other way was cut off by a mountain of ice. I felt as if I was being herded. By ice?
I slipped on the icy ground, falling face first into the frost. Ice crept up my toes and along my legs. I thrashed and screamed. I felt the fog becoming a solid mass above me, pinning me to the ground. The ice piled around me. Am I going to be buried alive?
I dug my nails into the frigid snow in front of me and tried to claw my way out of the frosted death trap. I was so panicked I didn’t feel it when my nails broke against the impenetrable wall of ice, leaving red crescents of blood welling up on sensitive skin. An hysterical sob worked its way out of my throat as I gouged red lines into the ice. The ice was above my knees, snaking its way up my thighs. I shivered.
Shivering’s good, I reminded myself. It means your body hasn’t given up…yet. The cold was painful, like a thousand little knives pricking my skin. A violent tremor went up my spine, sending waves of pain through me.
“Help me!” I screamed, knowing it was futile. I was going to die here.
Except I couldn’t die. Could I? Mom said I was immortal, but was that all-inclusive? Did I have a weakness? Was snow my Kryptonite? If I got hurt, would I heal or would I be trapped in an injured body in pain forever?
I suddenly didn’t know if immortality was a good thing or a bad thing. The cold hurt. I was kicking, screaming, and clawing my way out of the frost, but for every inch I gained a mountain piled around me. I thought I heard a man’s laughter on the wind, the sound somehow colder than the ice freezing me into place.
The ground before my outstretched hand trembled. The shaking increased. The earth lurched beneath me. The surface cracked and the sound was so loud that for a moment all I could hear was high-pitched ringing in my ears. The ground split into an impossibly deep crevice. My voice went hoarse from screaming as I peered into the endless abyss, trapped and unable to move away from the vertigo-inducing edge.
My Review:
It’s a daunting task to tackle the massively long and twisted hallways of Greek mythology, but Persephone is one of the few novels that does it well. The urban fantasy genre, especially with a concentration in YA, has many different kinds of attempts to modernize the gods, and this book is one that hits all the right angles.
Persephone is quite easy to relate to as a character. It’s even easier considering that, unlike most urban fantasy novels, she isn’t a rich, high-flying social butterfly that lives in New York. The grounded setting in Athens, Georgia (where I spent my college years and believe me, I miss it) and the fact that she’s shy and wracked with self-doubt makes it very easy to slip into the story. As soon as the action kicks off, we’re whisked away into worlds that only the vast imagination of the author can navigate.
Hades’ characterization is also well done, and it’s essential because the two of them do most of the heavy lifting in the novel. He does often slip into the typical charming bad boy stereotypes, but it’s justified being lord of the underworld and all. For me, he was a lot more rounded and likable as the novel progressed. It could be said that there’s enough deep waters there to fuel his own set of stories since Persephone’s life is brief and he’s been around for centuries. Food for thought.
The supporting cast was also well done, and that’s something I always look for in an urban fantasy novel. It’s not always about the leading lady. No one’s an island. Everyone has some kind of people in their life to help them make it through and it’s nice to see a story where it’s not all about dead parents who never loved the protagonist or someone’s parent getting remarried to and there’s all this angst about the new parent (I’m looking at you, Anita Blake.)
The only drawback for potential readers would simply be Persephone’s personality. It’s very hit or miss. Some readers will like her wide eyed innocence while others might find it grating. It all comes down to personal taste.
Overall, it’s a delightful read that is definitely great for younger readers. Check it out.
-Kyoko
Hey, guys! The Black Parade is now entered in the Match Book program with Amazon. This means that if you bought the paperback version of the novel, you can get the eBook for just .99 cents! And just in time for the holidays!
In other news, I’m considering having a holiday giveaway for the eBook where you can get it for free on Amazon and Smashwords from December 23rd to the 29th, It’s my Christmas gift to you. Be sure to spread the word. I hope you have a wonderful holiday season.
Kyoko
What I look like when customers try to return outdated products.
Disclaimer: this post is not a response in regards to Ben Affleck being cast as the Caped Crusader. Believe me, I am getting to that soon enough. Boy, am I.
So tonight I had a particularly horrific experience at my day job. I work retail. If you’ve ever worked retail, I know your feels, bro. I work retail because I’m still a self-published indie author and my net gross selling books has only been enough to buy me dinner and a movie. Depressing, but them’s the breaks when you go into this thing on your own. Not my point.
I won’t go into detail, but I ended up spending over half an hour being screamed at by a couple who were returning over a thousand dollars’ worth of technology for undisclosed reasons and my store’s register wouldn’t work properly, and so it ended with them accusing me of stealing and calling the cops. Yeah. Fun times were had.
At some point during their tirade, I caught myself thinking what I’ve thought for a long time while working this job: this is not who I am. As angry as this couple made me—and believe me, I had to walk away from them three times in order to keep my temper in check—I almost got a case of the giggles when I stepped back and looked at my life. I just turned twenty-five. I’ve got one toe in the grave. I haven’t done much worth repeating in my years, sadly, but one thing is that I have a relatively firm grasp of who I am as a person.
For instance, for my birthday, I accomplished yet another thing on my Bucket List—I went out and got a tattoo. No, not a tramp stamp. I got something important to me, inspired by a man who has always meant a great deal to me since I was a kid. Sure, he’s fictional, but what he represents is really what got me thinking tonight after the meltdown at my store.
I think being an author is a lot like being Batman.
At least, that’s what it’s been like in my experience. Let me explain. Bruce Wayne is a persona. He’s a rich, snobbish fop. If you’re a big Batman fan, you know that Bruce Wayne is actually the mask and Batman is the man beneath it. He uses Bruce to operate in normal society, to get around, to keep people from suspecting that there’s something more to him than what’s on the surface. He’s the handsome, shallow face on the package of a product. He’s necessary, and useful, but the truth is that he is just a façade.
Batman is the cause. Batman is the answer. Batman is the real man beneath the mask. He does all the things that really mean something—saving lives, seeking justice, putting fear into the hearts of the wicked, and inspiring hope and goodness to those without it.
I could never compare myself to such a great character, but I do think that his duality is something that most writers/authors experience. In our day to day lives, we are often mild-mannered wallflowers. Some of us blend right into the crowd. Some of us are shy and withdrawn. Some of us are fun once you get to know us, but we keep our real selves below the surface. Part of what I realized about myself while this French lady and her husband insisted that I was a thief and a charlatan was that they had no idea who the hell I really was underneath. Maybe it was just my ego, but I almost wanted to snarl at them, “Do you know who I am? I write stories. This job is not who I am. I weave entire tapestries of conflict and horror and wonder. I dig into the ribs of monsters and expose their guts to the world. I am not some retail monkey. I am powerful. I am fearless. I am the one who writes monsters. I am a goddamn writer, you putrescent simpletons.”
So many authors are cursed with menial jobs that they don’t enjoy because sadly, this calling of ours isn’t always lucrative or fair in the money department. If you go into the writing business to make money, you’re going to starve. It’s a labor of love, pure and simple. However, nothing’s worse than being stuck doing something that you’re good at, but you don’t enjoy it. Tonight more than ever, I felt the call of the night, the call that I think Batman always feels when he’s trudging around wearing the grinning mask of Bruce Wayne.
Hell, one of my all-time favorite poems by Paul Laurence Dunbar speaks to this exact problem:
“We wear the mask that grins and lies
It hides our cheeks and shades our eyes
This debt we pay to human guile
With torn and bleeding hearts we smile
And mouth with myriad subtleties
Why should the world be over-wise
In counting all our tears and sighs?
Nay, let them only see us while
We wear the mask
We smile, but O great Christ our cries
To thee from tortured souls arise
We smile, but O the clay is vile
Beneath our feet and long the mile
But let the world dream otherwise
We wear the mask!”
As a writer, it’s hard to suppress that raw creativity and stuff it into something suitable for public consumption. I am a die-hard introvert, and so I never once raised my voice or lost my temper with these relentless assholes, but the entire time I felt like donning a cowl and bursting out into the cold night to fight criminals. The average person doesn’t know that I’ve written four novels. The average person doesn’t know that I gobble up stories like Pac-Man. The average person doesn’t know how many hours I spend a week meticulously planning to make my characters suffer. They can’t know, because it’s not the kind of job that everyone understands. Writers do something that’s important, but isn’t always celebrated like it should be. We get a lot of hate—especially those who’ve gone to college and gotten degree in the “useless” English major—and a lot of condescension. (“You write books. I’ve always wanted to do that. Maybe I will someday. Can’t be that hard, right?”) Our love of literature and poetry and abstract concepts are so often swept under the rug because it’s not important to mass media and to the general public most of the time. It’s sad, but it’s just another fact of life.
I say all that to say this—the Bruce Wayne mask can be stifling sometimes. But when the sun sinks beneath the horizon and the moon calls your name, it’s all worth it. Lace up your boots. Put on your Kevlar. Tie on your cape. Go out there and kick some ass, writers. Who gives a shit if the world only sees Bruce Wayne? Batman makes headlines, dammit.
Don’t want us writers to be famous?
Make us infamous.
-Kyoko
This lady knows.
Self-publishing is a lot of things. It’s scary, exciting, and still in its toddler stages, stumbling around bumping into tables and giggling as it spins around in circles with a bucket on its head. However, with the rise of self-published fiction smashing through the bestsellers lists, there is also a huge section of mass media devoted to exploiting it. Particularly, the sleazy jerks who keep perpetuating myths about self-publishing in order to sucker new authors into giving them money. I’ve been a self-published author for almost five and a half months. I’m going to give you the skinny on some of the bullcrap I’ve heard from these snake oil salesmen in the hopes that it may someday help a newbie author avoid falling under their spells.
8. “You’ll be the next E.L. James!” Not that you’ll write terrible smut based on terrible teen vampire fiction, but your self-published novel will fly off shelves and sell a billion copies and you’ll be a household name overnight and you’ll have so much money that you can swim through it like Scrooge McDuck. Nu-uh. There are hundreds of websites and spambots out there lurking with links to teach you how to become a bestseller, but don’t you dare listen to them. What I’m about to say is disheartening, but it’s totally true: there is no magic bean that you can plant and grow your novel into a bestseller. There just isn’t. You’re going to be tempted by all kinds of Twitter accounts and blog posts that swear they can teach you how to become E. L. James, but while they might be able to help you get exposure, it ain’t gonna happen. There is no bonafide, 100% definite way to become a self-published bestseller. Get that thought out of your head first before you do anything else. Otherwise, it will only hurt you more.
7. “You can totally design the cover yourself. You don’t need a professional graphic designer or artist!” NO. STOP THAT. NO. *whaps you on the nose with a newspaper* This is just plain offensive to me. You know that old saying, “You can’t judge a book by its cover”? That only applies to people, not actual books. Ironic, but true. Do not—I repeat, DO NOT—open Microsoft Word or Paint and fart around for two hours and claim that you’ve got a good enough cover to sell to people for actual money. You must be an advanced user of Photoshop, or any of the other massively successful art design software, in order to make your own cover for your book. I don’t care if you only write short stories or anthologies or autobiographies. Do not shortchange an entire industry’s worth of madly talented people by thinking it’s just a “do-it-yourself” project.
Most people choose to look at a book up close based on the cover. It’s all about your color scheme and who or what appears there. If you don’t believe me, check out your own bookshelf. Pick about five books and spread them out over your bed. Which ones did you pick? How did you notice them in order? Do you remember the story behind how you bought it? I guarantee that at least three out of the five books you pick were chosen because of a vibrant cover.
Your cover is like a tiny little boat you send out on the ocean. You don’t want a boat full of holes that is duct taped together. You want it to be sea-worthy. No one said you had to empty out your piggy bank and buy the most expensive, lavish cover of all time. You simply need to have a legit, eye-catching, professional cover. There are affordable options out there for you to use, so please, PLEASE use them. Nothing kills your chances better than a crappy cover. NOTHING.
6. “You don’t need an editor! You can totally self-edit!” NO. What did I say? *whaps you on the tuchus with newspaper* This is also very hard to hear when you’ve got shallow pockets and have lived as a broke ass college student for years. Many people think they are good editors. Many authors think they can catch their own mistakes. To quote our beloved Lex Luthor… “WROOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOONG!”
We are human. We have eyeballs. We also have a skewed perception of our own writing. If you’re a novelist like I am, when you read your own work, you often enter the state of mind you were in while you were writing the draft. This causes a phenomenon where your eyes will see what you thought you wrote, and not what is on the paper. This is exactly why experts like Chuck Wendig and Stephen King suggest either reading your work out loud or printing it out and following along with a red pen and your finger. If you stare a computer screen for a living, chances are, your eyes are filtering out a LOT of stuff. You’re never going to be able to catch all your own mistakes, no matter how talented you are, no matter how sharp your eyesight is, no matter how baller your B.A. in English Literature might be. Short of being a god, you can’t do it.
Authors are stubborn people. Most of them don’t want to hear this, but it’s the truth. However, the good news is that editing is also something that isn’t as hard to find as one thinks. The nice thing is that many professional editors and copy writers and beta readers are willing to work out a payment plan. You can have them edit sections and pay them for what you can afford rather than breaking the bank.
The only way to be a successful, professional self-published author is to present professional work. No matter how spunky and awesome your main character is, or how fresh your poetry sounds, no one is going to give a crap if you have run on sentences and dangling participles and comma diarrhea. Editing is your friend. Your best friend. Your hot best friend you have unresolved feelings for in your pants. Indulge them.
5. “Social media is optional. All you need to do is write the book and it sells itself.” Have you ever seen a television show that doesn’t have commercials for it? No? Then why in blue perfect hell would anyone think you can sell a book without marketing it? I know it sucks. I know it’s hard. I know it’s like screaming into a black hole. However, it’s necessary.
Without a publisher or a literary agent, you are the focal point. Every success is going to be on your shoulders, and thus, every failure will also be on your shoulders. Social media is often difficult and frustrating to navigate, but the reward is worth the trouble.
However, let’s take an aside and discuss the difference between marketing a self-published novel and hawking a self-published novel. Your goal is to create interest through conversation and engagement. You are not the old janitor on that Chappelle’s Show sketch going, “HOLLA HOLLA HOLLA HOLLA HOLLA HOLLA HOLLA HOLLA HOLLA HOLLA HOLLA HOLLA HOLLA I’M TRYNA HOLLA ATCHA BITCH DONCHA HEAR ME?!” That is irritating and it’s not going to get you anywhere. For unknown authors, it takes a year minimum to build anything resembling a following for your book, no matter what genre it’s in. There are all kinds of social media suited for your needs—starting with Twitter and Facebook and expanding outward to Tumblr, Reddit, Pinterest, and Youtube. You have plenty of chances to test them out and see which one works best for you. It’s all about trial and error. Some people will run right out and buy your book. Thousands will pass. Some will put in on their shelf to read later. Don’t cry. It’s all a part of the game. If you write a good book and you take the time to learn how to engage people, you’ll get there. Be patient. Be stubborn. Believe.
4. “Reviews will pour in unprovoked. Just give it time.” So I’ve already mentioned how vital it is to get a good, professional cover for your book. It’s enormously important. However, one thing people sometimes gloss over is reviews for a book. This applies in particular to online retailers like Amazon, Smashwords, Barnes & Noble, and iBookstore. Most people who are considering whether or not to buy a book need a tipping point. This refers to a number of good reviews, or a number of reviews in general, that confirm their belief about if they want to take a chance on your book or not.
Sadly, lack of reviews is no reflection on the quality of a book. Neither is a surplus of reviews. (I mean, come on, look at how many reviews Twilight has. Jeebus.) However, it is still an important numerical figure that will impact your potential readers whether you like it or not. How do you fix this problem? Fortunately, it’s not impossible to find a solution.
The first step is politely asking friends and family to read and review the book. This may make you uncomfortable and insecure, but it’s usually the easiest way to get about three to ten positive reviews for free. After all, in the beginning, it’s about getting the ball rolling. If your friends or family members are hesitant, tell them they don’t have to be detailed– just write a paragraph about what they liked or why they liked it. Most of them will say yes if you ask for something that simple.
The second step is to find a database of book bloggers and book reviewers who review your genre and create a wishlist for yourself. Read their submission terms from top to bottom and choose the ones you believe will read and enjoy your novel. Do not create a chain email and blast them all. You will not get a response. That’s rude and disrespectful. If you expect them to take the time to read your book, you must take the time to ask them in a professional manner. This is quite time consuming to do, though, so it’s best to knock it out a handful at a time. Do a couple a day throughout the week. Some will not respond, some will say no, but some will say yes, and they are very important for the future of your work. If you get them hooked and you’re writing a series, chances are that you can rely on them to review your second or third book when it comes out. Brand loyalty is a good thing, trust me.
The third step is to then post your book somewhere where reviews are frequently read and are detailed, like Good Reads. Most people on Amazon will pop by and read the best and worst reviews of a product. People on Good Reads do the same, but they expect quality rather than volume. They expect to find out exactly what went right or wrong with the novel instead of a general overview of the contents that you usually find on Amazon or other book retailers. This is going to be a slow burn as most self-published novels tend to get buried underneath the traditionally published ones on Good Reads, but it can definitely help your book get a good reputation. If people see that it is shelved and positively reviewed a lot, chances are they’ll put it on their own shelf to read someday.
3. “You don’t have to get a professional website/blog. Any one will do.” Jim Butcher once said, “Keep conducting yourself like a professional, and you’ll get someone to believe that you are one. If you’re lucky, maybe even yourself.” Traditionally published authors have to conduct themselves like professionals (unless they are Laurell K. Hamilton, but that’s a story for another day…) in order to keep selling books. People take them seriously because they have well-made book covers, nifty Twitter pages, and easy to use websites. You should do the same because while you may not have a big, wealthy publisher backing you up, you still need the same prestige and reputation that is entailed with being a professional author.
Websites can also get expensive and painful for your wallet, but the best thing to do is start small. Start with any of the free web domain hosts and work from there little by little. Include all the things that make you interesting and back-link your social media to land on your homepage. The website will eventually become the central hub for your online presence. You want it to become a Launchpad not only for your book, but also for any other activities that you do as an author, and as a person. Creative people typically have more than one outlet, and your website is the best way to show people that you can do stuff other than write about pretty men and sarcasm.
2. “Your book is unique and that’s why it’s going to sell millions!” Take a note from Tyler Durden, babies. “You are not a beautiful or unique snowflake. You are the same decaying organic matter as everyone else, and we are all a part of the same compost pile.” As harsh as that sounds, it’s also the truth. There is nothing new under the sun. Your novel is not the most original thing on the earth. I promise you that you can Google the plot of your book and find it’s been done somewhere else. Hell, someone might even do it better. But that’s not my point.
My point is, so what? Why should I read your book? Why should anyone? What’s your angle? Why should anyone give a rat’s left buttcheek about what you have to say? That should be your main focus as a self-published author—separating yourself from the pack. People don’t buy McDonalds because it’s delicious and nutritious. They buy it because it’s hot, cheap, and fast. That is what makes Mickey D’s different from the other chains. What you have to do is create that distinction as a self-pub author. You have to create more than just a great book. You have to create your own experience, your own brand, in order to draw in readers.
Think about your favorite authors, not their work, but who they are as people. How many of them do you know on a personal level? Are they funny? Are they quirky? What makes you care about them, and subsequently care about their work? These are the things that create longevity for authors both traditionally and self-published. If you can prove to the readers that what you have to offer is worth their time, then they will stick with you regardless of if your work is “original” or not. You have to connect with them in order to get your book in their hands. It won’t happen by magic fairy fart gas. It’s you.
1. “Anyone can be a writer, even you!” So most people in the world have hands with all ten fingers, and they can take these fingers and use them to scribble with a pencil, or pen, or the blood of children, and create something called writing. Technically, anyone can perform the act of writing.
But that doesn’t mean that they should.
Yes, anyone CAN be a writer, but not everyone can be a GOOD writer. One of the greatest lies self-publishing has taught the world is that anyone can write and publish. This is horseshit. Total butt-droppings of epic proportions. For as many beautiful authors as there are out there, there are a hundred-thousand hacks who will flood the market with steaming dung-heaps. I mean, Stephen Colbert did a segment on a section of published fanfiction that features human on velociraptor action of the sexual nature. So, no. Everyone can’t be a writer. Everyone can’t even be sane, let alone write.
This is where you come in. You will have to do everything you can to make a life jacket to help your book float to the top of the shit-ocean. No one said you had to be Stephen King, but you have to know the actual craft of good writing before you even attempt to self-publish. You don’t have to have a fancy edumacation or anything, but you do need to know the basics. You need to know about grammar and language laws. You need to know about story arcs and character development. You need to read awesome literature and then read terrible literature, and then understand what makes them different. Do this and you will be a good writer who sells books. Don’t do this, and Godzilla will creep up on your someday and ejaculate into your eyes. You can quote me on that.
And those are the biggest myths that I’ve heard as a self-published author. This subject is still on going, though, so I suspect there will be a part two to this list in the not-too-distant future. However, don’t be discouraged by anything that I’ve said. All that I intend to do with this post is set the record straight and keep new authors from falling into the Rancor pit. Pick up your light saber, young Skywalker, and prepare for your journey.
-Kyoko